Built by people who believe great authority should be findable.
Podcast Pull was created to solve a practical problem for expert-led shows: valuable episodes often disappear because they are not packaged around the way real listeners search.
A founder-led service, not a faceless dashboard.
Podcast Pull combines market understanding, search strategy, practical website building and done-for-you execution, run by two people who have built and sold businesses and run search at scale.
Christopher Hutchins
Christopher Hutchins is co-founder of Podcast Pull, where he manages operations, architecture and the data strategy behind the discovery engine. He is founder and CEO of Hutchins Data Strategy Consultants and brings more than 25 years in healthcare data, analytics and technology, including as Senior Vice President and Chief Data and Analytics Officer at Lifepoint Health, with earlier senior data roles at Northwell Health and Partners Healthcare. He hosts The Signal Room, the healthcare and AI podcast Podcast Pull uses as its live case study, and is the author of Beneath the Signal, on leading data and AI in real health systems.
Richard A D Jones
Richard A D Jones leads market positioning, buyer understanding and commercial strategy for Podcast Pull. He is a Fellow of the Chartered Institute of Marketing, has taught at the Chartered Institute of Practitioners in Advertising (IPA), and has trained in-house teams at agencies including Leo Burnett. On AI, he is a speaker, three-time award winner and awards judge at CogX, the global AI festival, and President of a healthcare AI company that has won more than 30 international awards.
He advises boards, CEOs, health-tech companies and investors on turning AI ambition into strategy, propositions and growth. He has founded or backed more than 30 startups, trained over 2,000 executives, chaired international conferences across Europe, the Middle East and Africa, and written six books in five languages, including Integrating AI into Strategy and Strategy Genius.
We built the tool we always wished existed.
Between them, Chris and Richard have built more than 30 businesses, some returning up to 300 times the money invested, and run complex technology organisations where being found decides who wins. Time and again they needed tools that could handle even small parts of what Podcast Pull now does. Time and again those tools did not exist, or did one thing and ignored the rest.
So we built it
Podcast Pull brings search intelligence, content and done-for-you discovery into a single system, built for podcasters rather than borrowed from generic marketing software. It is the next generation of podcast growth: one intelligence layer that turns your best episodes into the pages, titles and assets people actually find on Google and in AI answers.
Get your free SnapshotThe Signal Room is our test bench.
We use our own show to show the method working. The Signal Room gives Podcast Pull a live case study for demand mapping, episode packaging, web pages, and ranking movement.
Proof should be visible
Our Results page tracks the starting position, the changes made, and the movement over time, so you can see the method working before you buy.
See resultsThe rules that shape the service.
Podcast Pull is designed as a conversion-first service, not a broad software pitch.
Proof over claims
Show the Snapshot, the terms, the fixes, the before, and the after wherever possible.
Action over reporting
The value is not another dashboard. The value is work that makes episodes easier to find.
Specific beats clever
Plain language, real examples, real prices, and a clear next step beat abstract growth claims.
Want to see how this applies to your show?
Start with a free Growth Snapshot or book a call if you already know the archive needs work.